Kelliher Samets Volk Named New Agency for King Arthur Flour

first_imgBURLINGTON, Vt (August 6, 2008)&America’s oldest and most renowned flour company, King Arthur Flour, has named Kelliher Samets Volk as its agency of record, according to Tim Volk, president of the independent advertising agency. The account, previously handled by Digital Flannel in Woodstock, Vermont, was awarded after a quiet national review of agencies. Billings for the account were not revealed.Based in Norwich, Vermont, King Arthur Flour has been making naturally pure flour for more than 200 years. Each of their numerous types of unbleached flour is milled from premium wheat, and the results are lauded by baking professionals around the country. The company is also famous for its catalogue, award-winning cookbooks, and baking education classes.We are thrilled to be working with such a strong food brand, said Mr. Volk. Their national reputation, dedication to quality, and socially responsible business model inspires us to create great work.The Kelliher Samets Volk team led by Senior Brand Manager Maryanne DePresco will work with King Arthur Flours Director of Marketing, Tom Payne, to create a new brand strategy, print advertising, and package design for the new client. An initial series of three new print advertisements is slated to run this fall.Kelliher Samets Volk is a marketing group with over 30 years of experience building brands and businesses through InsideOut Branding. Founded in 1977, the firm employs more than 60 people at its offices in New York City, Boston, and Burlington, Vermont.CONTACT: Tim VolkKelliher Samets Volk802.862.8261last_img read more

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Caribbean real estate summit says market is booming

first_imgAt the first installment of the Caribbean Real Estate and Investment Summit, held on April 5 in the heart of downtown Boca Raton, it was made clear that the Caribbean real estate market is currently at a peak. The summit was held by the robust Boca Raton based real estate brokerage The Agency. The event brought together stakeholders who focus on the Caribbean region, including brokers, developers, investors and attorneys. The success of this first event, the organizers said, was a testament to the enormous interest around real estate in the region. Representatives from several Caribbean countries were present, including from the Dominican Republic, The Bahamas, Turks and Caicos, Saint Lucia and Cayman Islands. Main panel discussion at the conference were “Regional Market Trends” and “Selling the Caribbean”. Topics covered included a marketwide look at regional trends, and the nuts and bolts of purchasing real estate in various Caribbean destinations. Discussions underscored the Caribbean region as a booming market, fueled by citizenship-by-investment fueled development. Citizenship-by-investment enables the acquisition of citizenship via an exceptional economic contribution to a country. Such programs exist in Caribbean countries such as Antigua, St. Kitts, Dominica and Saint Lucia. According to Ian Hurdle, the owner of The Agency offices in Turks and Caicos, “It was great to meet with so many individuals in the industry from across the Caribbean. I think the number of attendees from so many different countries shows that the real estate market is in an incredibly healthy position across the region.”last_img read more

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