any of the shops in the busy season there will be a low season, and in the off-season when how to break, which has become a concern of many shopkeepers. After all, only a breakthrough in the off-season, it is possible to allow the store to meet the next season. So, how to break through the downturn in sales? Let Xiaobian to introduce the views of several retail customers.
season to have a season thinking
as the saying goes: Thinking in place to do things well. Shop also engage in business. The sales downturn, and many of our retail customers morale period, they are not trying to find a breakthrough, but there is a broken pot broken king "thought, this kind of undesirable thoughts, so that our sales one disaster after another. So, no matter how sales, to have morale, to a good image.
– Huaian city retail customers Wang Hong
highlight the breakthrough
shop to engage in business, as our retail customers not to go behind it, not only can not find a breakthrough in sales trough, but will make the sales performance is getting lower and lower. In order to break through, we must have their own business highlights, this bright spot, you can light up the road of business, so that you get out of the trough, the road is getting wider and wider.
– Lianshui County retail customers Xue Chunmei
experience marketing breakthrough
want to seek a breakthrough in the sales downturn, experience marketing is a good way. This approach allows customers to participate in the observation, listening, trying or trial and so on, so that customers really feel the goods or services, in this way to encourage customers to buy. In the process of experiential marketing, to maximize the interaction between customers and businesses, so as to narrow the distance between customers and businesses.
– High Town retail customers in Lianshui County of Jiangsu Province Wang Ming
correct positioning for breakthrough
current market differentiation is obvious, only the correct positioning of the consumer groups in order to make sales break the original bottleneck". In this sales downturn, the market for businesses is also put forward higher requirements, must be humane, professional, personalized, only clear positioning, in order to maximize the use of customer resources, to win the initiative. Because the focus so attentively, because the heart so professional.
– retail customers in Huaian, Zhuo Hongping,
stores with a downturn in the sale is not terrible, after all, this is any